How to build a fashion apparel application for fashionista people?

The world is all about fashion these days, whether it’s for a man or woman, both of them are seen swiping through their phones, looking up for new t-shirts, dresses, shoes, or clutches. Not to forget in most cases, men are seen shopping online for their wives to give them something alluring to try out and be the game-changer.

Anyhow, an app development company in Dubai has recently made a statement that Sephora and a lot of brands are widely in trend these days, and women are seen shopping from them online and physically both.

This research and survey made them realize the importance of the app development for fashion apparel or makeup products – with tons of categories and discount coupons. You know what? Building a fashion apparel brand or an app for the fashion-enthusiasts requires a keen knowledge of the domain, and creating an app with alluring features and layouts backed with seamless shopping experience. In this regard, any reliable team of mobile app developers Dubai can assist you.

Personalization is the key to success, and with the latest fashion trends realization, you can surely turn the dreams of people into reality, helping them to survive in the competitive world, and shop online rather than visiting the stores themselves physically, making everything more crucial and tough.

Would you like to explore these points with us? Let’s get started then!

Building a Fashion Apparel and Accessories App With Us!

The entire process starts from creativity where the app designer works on the creativity aspects, where you need to think as a fashion designer and then work on the brand designing and development.

1. Defining your Niche

The first step is to identify the target audience, and the type of the clothing you are going to sell in the app store.

There are various types of clothings available in the market, and you can choose the best one for yourself.

2. Developing your Brand Identity

The second step is to work on the brand identity like the brand image, brand tone of voice, and the brand total outcomes that would be shared with the clients as the final product.

Considering the brand from the initial days, and putting in efforts would make things flow in a motion and you would be surprised to see the end results.

Customers will start knowing your brand from the attributes it has, like if it’s a clothing brand then of course, the unique designs, patterns and layouts are fair enough to be well known.

3. Working on the Brand Assets

The team, and the end products are the brand assets and the brand manager should work on the maintenance of it.

An app developer would definitely develop the fashion brand considering all the requirements given by the clients and the marketing team but, for the brand manager; it’s necessary to rely more on the creativity side & get outstanding results.

4. Interactive UI/UX of the Fashion Brand

The fourth step is undoubtedly the designing phase where the app designers are working on the UI.UX of the application.

Considering the competitors who are already leading the way in app design and development; an app development company in Qatar would carry forward the details in the way that the app designer comes up with a concrete and appealing wireframe.

Once the wireframes are done and finalized by the designer team, it’s shared with the clients in a weekly scrum where they share the feedback and get the necessary comments.

If those comments are worthwhile, then obviously we’re on the right pathway. So, what’s you take on in this design phase?

5. Development of the Fashion Apparel Brand App

The fifth step is to work on the development of the fashion apparel brand where you will be using modernized technologies like, Swift for iOS and Flutter for Android to build a high end and quality enriched fashion apparel brand for the customers.

It’s the responsibility of the app development firm to focus on the development and designing phase, and connect with the developers on a single page to let them know which technology suits best for that specific app.

6. Adding in APIs for Better Results

On the sixth, we have the APIs integration for further functionalities like payment gateways, because as it’s a fashion brand, customers are going to order the items and get the payment done online through card or any other methods.

Therefore, it’s necessary for the app developers to work for the APIs integration and get the most amazing results as the end product.

Your customers are truly your real visitors and you should always try to satisfy them to the fullest, instead of doing anything additional without any means.

7. Testing it out for different Platforms

It’s not obvious that your fashion apparel brand would be accessed by one platform or operating system only because you will have clients from different regions and they might access it from phone and web both.

Therefore, if the app doesn’t appear the same on all devices, and show some accessibility issues then, of course you’re missing out on responsive behavior of the fashion brand and it’s really important to focus on it.

These few things are really important to focus on before applying for anything additional because operating system accessibility is way too important otherwise, your end results won’t meet the needs.

8. Survey for different use cases

Lastly you can share the app with different people within the company and ask them to use it roughly as a first time user.

They will see and use all the features of the application; considering it as a great opportunity to play and use.

Once you are done, you will get feedback from the users like what issues they’ve seen in the app, and how they can solve them based on the user’s preferences.

Wrapping Up

And we are done for the day. We assumed you enjoyed reading about the different features and functionalities of the amazingly built and established fashion brand. You can keep this blog as a reference, and still look up for better steps that match your ideal fashion brand app.

Feel free to share your thoughts in the comments section. We would love to hear it back from you.